While it is true that technology has made things more accessible, the plethora of choices out there poses another puzzle. There is an app for everything, and for business owners, one of the main challenges is to narrow down their options.
The key is to find the right tool at the time when your business most needs it. So we have done the hard work for you to find out the best of the set to streamline your business process. Take a look to see which ones will meet your business’s unique requirements.
EssayPro for Content Creation
It is easy to assume that mastering content marketing comes easy for everyone. However, it takes more than the commitment to craft articles that will encourage sales conversion.
With a team of experienced writing pros, EssayPro runs one of the best content writing teams online. Get your help on https://essaypro.com/essay-help.html to give your content marketing the much-needed flair. You can find experts in every field able to compose content that appeals to every audience segment.
Marketo for Marketing Automation
Every successful marketing strategy is accompanied by exceptional scheduling. Especially for small businesses with limited resources, an automation tool is always beneficial.
Marketo offers extensive marketing solutions, covering all the essentials features modern brands seek.
It has flexibility and usability by offering specific services tailored to your business. From marketing and email automation to analytics, it is an entirely comprehensive platform easily accessible for every beginner in the market.
HootSuite for Social Media Marketing
Social media marketing is an inevitable instrument to your business success. Hootsuite‘s dashboard lets you manage multiple social media accounts directly. You can even add your WordPress blog to the list.
All relevant tasks, such as social media content curation, promotions, analytics, and automation, could be run from Hootsuite efficiently. Users can overview the metrics of their posts, following, and the engagement on their different social media pages.
SEMrush for Search Engine Optimization
Being a complete marketing toolkit, SEMrush focuses on providing all features necessary for improving your visibility. Be it on-page or technical SEO, SEMRush has a dedicated element that can guide you in boosting SERP.
The software offers modules for analysis, content, and backlink suggestions. The features also include keyword and advertising research to help you with search engine marketing and optimization. If needed, one can also integrate it with Google Analytics and Google Search Console.
Ahrefs for Site Audits and SEO
Ahrefs is one of the best SEO tools on the market, like SEMrush. While they both offer similar features, Ahrefs provides some unique features.
Unlike many SEO tools, Ahrefs keyword research is not limited to Google. Users can select from ten different search engines, including Bing, Yahoo, Yandex, Baidu, and Seznam for the international audience.
The keyword explorer shows the estimated number of clicks along with the search volume. You can also find out traffic estimations, click distributions, and analyze SERP history from your dashboard. The site audit tool will give you an overall impression of your site’s performance and what you can do to improve.
Zendesk for Customer Service
Zendesk is a suite of support tools that helps you manage customer service and lead sourcing. It comes with flexible plan structures scalable to suit every business. It essentially serves as CRM, helping you to organize customer management, workflow, and engagement.
The software also has the ability to process high volumes of data into leads and opportunities. The live-chat and AI-powered bots are a great addition. The myriad of integration options is undoubtedly an added advantage.
Asana for Project Management
Regardless of your business size, you need to optimize the workflow from time to time. Asana could make the strenuous task easy for you. It will allow for planning and delegating tasks in one place. The visually-rich tool makes it efficient to keep track of each job assigned to different team members.
Users can also add deadlines, emails, files, and other attachments on each board. The everyday tasks could be made into templates so that the whole team can use it. Asana is the ultimate project management tool that will remove ambiguity and repetition from your workflow.
Wave for Accounting
Wave is a cloud-based accounting software that is entirely free for all its users. It comes equipped with all functionalities specifically designed for small businesses. Users can sync the app with bank and credit card companies to track sales and other expenses.
Additionally, it also helps you manage invoices, customer payments, and salaries. The best part is that the app will generate sales tax reports, balance sheets, and statements for your business. Almost every feature in the Wave app is for free, with a pay-per-use option for online payments.
Obviously, this list is in no way exhaustive. By the way, the current situation significantly affects the software development industry. How exactly the pandemic is related to software development in the future, read here. There are many more incredible options out there. A majority of these tools are scalable and would fulfill almost every prerequisite of businesses. Do not hesitate to take advantage of the free trial periods to identify your right match.