Magento is one of the most popular eCommerce platforms. One of the best features is the open-source nature of the software. This allows developers all over to provide a variety of useful tools. If you are looking to boost your conversion rate, they should be taking advantage of all the amazing extensions. These extensions take all the burden of heavy web development off your shoulders. Each one is easy to install and comes packed with features to make your store the best it can be. We’ve put together a quick overview of some of the top extensions you can get right now.
Built just for Magento, the LiveChat extension helps connect you directly to customers. A chat window is displayed on your websites page, and whenever you want, you can send out direct messages to see if a customer needs any help. Or the customer can initiate the conversation themselves.
The extension is fully customizable. You can change the appearance, layout, placement, and add any greetings you want. You’ll also get information on the contents of the shopper’s cart. This way you know exactly how to help them.
Live chats have always been a fantastic tool for helping customers get the answers they need quickly. This tool also gives a chance to push that final sale, or up sale into more product. All great aspects for better conversion rates.
Email lists are a vital tool in online marketing. You should always be sending out newsletters and promotions to your customers through email. With eMailChef, you can manage all the finer details through this extension. You’ll get a statistical overall of how all your marketing material is doing. Once you sync your store’s data with the extension, you can update customers in real-time. eMailChef is also compatible with multiple stores at once. You have the option to combine data between each one or create separate mailing lists and updates.
You can also set up automatic email notifications for customers. Informing them when they earn onsite rewards, leave any items in their cart, or follow up with previous buyers. Each message can be personalized as well based on the customer’s profile. This allows for more targeted content towards their location, gender, or interests. All of these factors contribute greatly to getting those conversions.
Answering a customer’s questions automatically saves you and them time. A good FAQ proves invaluable in these cases. When you are not around to give the answer, your FAQ is, getting those conversions at the same time. The Ultimate FAQ is a quick and easy way to set up everything you need. It is well organized, and there are no hurdles to adding, updating, or editing the FAQ page. You can choose to label information under specific categories. Plus, add an option for customers to submit direct questions if needed. The whole program takes away a big chunk of the work for customer support.
There are some options to customize the appearance and layout of the FAQ as well. You can manage multiple store pages at once, and only the admin can make direct changes. An FAQ is standard practice for all the best eCommerce stores. They are also a common trick used by Magento development companies to help boost voice search SEO. This works because of the unique longtail keyword phrasing of FAQs. The benefits here are obvious, so make sure to pick up an FAQ tool.
Loyalty Program (by Amasty)
Customers love to earn rewards. If you are looking for an easy way to gain repeat customers, then a loyalty program is the way to go. This extension lets you build a reward system however you want. Design targeted deals, special discounts, and points based on the purchase value of the customer. You can adjust the details of the different rewards based on how often the customer shops, or how long they have been a loyal repeat buyer. Among other characteristics.
To avoid any confusion, you can set up all the loyalty system’s rules and conditions. Display them directly to your store page, so a customer knows exactly how to earn rewards. They can track their status in their profile, helping to encourage more buys.
You can also divide customers up into groups. This gives you the option to track customer buying habits individually. You have the choice to then send out rewards automatically or can choose to give them to customers on your own. Manual rewards can be used as an inventive tool, whenever you are looking to close a deal.
There are tons of other features to adjust. Including setting rewards based off of an average purchase, total purchases, cart value, or customer attributes. Their options to set base prices for discounts, add free shipping, offer multiple discounts at once, bonuses for a register, and more beyond that. This extension really is the complete package.
Delivery Date Scheduler:
This extension is a great quality of life addon for customers. Missing packages due to travel, bad shipping, or other problems are not uncommon. The Delivery Date Scheduler gives the customer much more flexibility in deciding when to receive their package. They can choose the best times and dates, and keep track of the shipment the whole way. It also helps you stay on top of delivery deadlines. In the case a package does get lost, you’ll have a detailed record to hunt down where things went wrong.
There many more extensions you can find for Magento. Things to help you with language translation, product checkout, product reviews, shipping assistance, and contact information. Take some time to review what others have to offer.
You can find many of the extensions we have covered over on the Magento Marketplace. It is a great website that covers everything related to extensions and themes for Magento. Everything there is professionally designed and verified to support the platform. You can also view extensions by category, including what is new and popular right now. Now that you have all the tools to increase your conversion rate, get out there, and start building sales!
Ravi Sharma, CEO of Webomaze is a highly enthusiastic entrepreneur. His love for making every business reach the greatest heights in their industry made him establish his Web Development & Digital Marketing Company delivering the best eCommerce development & SEO services. He has got a great grip on the idea of effective eCommerce Strategies, SEO processes, and tactics which are vital for virtual exposure. He is a fun-loving person and a keen traveler who always hunts to find adventure in new places.